Explore: AI-driven marketing, emerging search and social trends, Connected TV & Live CTV, data privacy and brand safety, the evolving brand-consumer relationship and more.

Under the theme “Amsterdam 750: From Milestones to Digital Mastery,” our panel will explore the breakthroughs shaping advertising and marketing today and tomorrow. We’ll examine AI moving beyond efficiency toward true hyper-personalization, how emerging social and AI-driven search behaviors are reshaping the way people discover content, the growing impact of Connected TV as the new primetime for brands, and the ongoing challenge of balancing data-driven marketing with consumer trust in privacy and brand safety.